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SEARCH ENGINE OPTIMIZATION

OPTIMIZATION SERVICES
What we don't do is just as important as what we do. No high pressure tactics, no gimmicks or gadgets, no black hat techniques. Integrity is our bottom line. We employ white hat techniques and specialize in relationships with individuals and companies that want more than just a web presence. We are a full-service, all-inclusive website SEO and internet marketing company providing excellent, hands-on customer service. We guide you through the vast Internet maze while demystifying the process. If Internet sales of your product or service is what you want - not just traffic or a high ranking - you have come to the right place!
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SEO SERVICES
Click here to view services >

- Keyword Research

- Keyword Implementation

- Keyword Evaluation Service

- PayPerClick (PPC)
Ad Writing/Submissions

- Search Engine Submission/
Maintenance/Weekly Statistics/
Reports

- Site Maintenance / Copywriting

- Other Hourly Services

- Packages / Bundled Services

SEO INFORMATION
Introduction >
What is SEO? >
Why Do I need SEO? >
What are the benefits of SEO? >

Keyword Research
Our keyword research service is for initial keyword/metatag setup on new sites or to help enhance traffic and sales on existing sites including:

Create an initial keyword suggestion list based on your website content,
and information about your service/product(s).

Consolidate/Re-form your list based on our proprietary saturation evaluation
process which gives us an idea of realistic placement expectation from a keyword.

Suggestions for text additions/changes to optimize for your keywords.

(Note: Keyword Research is free if you have 10 or more pages optimized).




Keyword Implementation

Keyword implementation is the core element of Surf4 SEO. After the keyword research is completed utilizing our proprietary SEO tools, we write compelling, keyword-rich copy to attract search engines and your prospective customers. Each page has a specific focus with keywords to match.

Write page title, description & keyword meta tags based on the research &
finalized keyword list.

Implementation of the keywords onto your page copy.



Keyword Evaluation Service

Our Keyword Evaluation Service is designed for websites that are not seeing satisfactory traffic, are not increasing or maintaining search engine rankings, or maintaining a good visitor to purchase ratio. This service includes a combination of the following services, based on the specific issues needing to be addressed for a website:

Research how many people were searching on the keywords you currently are using.

Evaluate the relevance of your keywords to your current site content and offer
suggestions/additions/modifications to your current text.

Modification to your current keyword list and related implementation if needed.



Pay-Per-Click (PPC) Ad Writing/Submission

The rankings you receive from our SEO efforts are called organic or natural rankings - it does take some time for the search engines to pick you up. If you want to get visitors to your site immediately - in a matter of hours or days - you may want to try Google & Yahoo pay-per-click or sponsored ads. We have also found that clients who implement both SEO optimizing and pay-per-click ads tend to get natural rankings faster.

Set your monthly budget that you pay to Google or Yahoo -
from $30/month and up.

We write the pay-per-click (PPC) ads, target the keywords for the
ads & direct them to the correct page on your website.
It is easy to track which ads are pulling in the customers and which
ads are not performing well. We re-write low-click ads.

We analyze and then submit ads for the lowest cost possible at the
best possible location.

Search Engine Submission / Maintenance / Weekly Statistics / Reports
Many of the search engines have time frame requirements for submission. Our Search Engine Submission/Maintenance service keeps track of whether or not you are listed on the top search engines, and re-submits you within the guidelines of each engine.

Along with your submissions you also receive weekly traffic/search engine ranking reports which give you information such as:

Visitor counts for your site
Keyword Rankings
And much more...


Website Maintenance/Copywriting
Other services we offer at an hourly rate:

Updates in page copy, pricing, etc. and new keywords to added to reflect any changes.

Monthly maintenance program for optimum rankings.

Copy writing to incorporate targeted keywords and add quality word
content to your pages.

Package/Bundles Services
We offer special rates for full-service clients that will include the design, page implementation, keyword research, SEO optimizing, etc.



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WHAT WE DON'T DO IS JUST AS IMPORTANT AS WHAT WE DO.

No high pressure tactics, no gimmicks or gadgets, no black hat techniques.
Integrity is our bottom line. We employ white hat techniques and specialize in relationships with individuals and companies that want more than just a web presence. We guide you through the vast Internet maze while demystifying the process. If Internet sales of your product or service is what you want -
not just traffic or a high ranking - you have come to the right place!


All backed with knowledge -
Gained from years of experience, being in the website business since 1996, and our outstanding customer service.


 
 

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Site Design & Hosting by Scott Creative Services, Inc.
Scott Creative Services, Inc. | 805 Maxwell Drive | Niskayuna, NY 12309
760-944-0622 Voice | 518-732-5557 Voice | 518-254-5009 Fax
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